Vol. 2 No. 1 (2024): January 2024

Articles

  • Social Media and Mass Communication in the Digital Era: A Narrative Review

    Widhia Seni Handayani, Junaidi
    1-13
  • A Narrative Review of AI-Driven Omnichannel Branding Strategies in Global Digital Marketing

    Sello Satrio, Yuli Fatmawati
    14-27
  • Viral Politics and Platform Power: TikTok’s Role in Shaping Electoral Discourse in Southeast Asia

    Ajeng Iva Dwi Febriana, Sirajul Rahman
    28-40
  • Risk and Responsibility: Evaluating the Efficacy of Framed Health Communication Strategies During a Pandemic

    Jaemi Wahyudi
    41-50
  • Empathy in the Digital Age: Exploring Disinhibition, Phubbing, and Emotional Erosion in Online Communication

    Rachmat Hidayat
    51-62