Vol. 2 No. 4 (2024): October 2024

Articles

• The Political Economy of Audiences in Indonesia's Shopee Ecosystem: Commodification, Consumption, and Production of Meaning in the Digital Era

  Intan Fuji Lestari, Udi Rusadi

  214-228

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  Abstract views: 92 times | Downloads: 4 times | DOI: https://doi.org/10.61978/communica.v2i4.386

• Strategic Internal Communication in Organizational Change: A Narrative Review of Practices and Barriers

  Bayu Suratmoko, Iis Zilfah Adnan

  229-244

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  Abstract views: 523 times | Downloads: 39 times | DOI: https://doi.org/10.61978/communica.v2i4.650

• Strategic Gamification in Communication: Enhancing Engagement in Learning and Health Sectors

  Nicodemus R. Toun

  245-258

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  Abstract views: 17 times | Downloads: 4 times | DOI: https://doi.org/10.61978/communica.v2i4.655

• The Power of Parasocial Interaction: Relatability, Trust, and Ethical Engagement in Gen Z Influencer Marketing

  Putri Ayu Lestari, Nafa Aqla Islami

  259-270

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  Abstract views: 65 times | Downloads: 32 times | DOI: https://doi.org/10.61978/communica.v2i4.783

• Mobilizing Green Narratives: The Role of Instagram Reels in Indonesian Youth Environmental Activism

  Ajeng Iva Dwi Febriana, Srie Rosmilawati

  271-285

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  Abstract views: 23 times | Downloads: 11 times | DOI: https://doi.org/10.61978/communica.v2i4.776