WIJAYANTO, Gatot; JUSHERMI, Jushermi; NURSANTI, Aida; PRAMADEWI, Arwinence; NOVANDALINA, Arini; RIVAI, Yutiandry. Marketing Performance and Marketing Sustainability In Msmes In Pekanbaru City: Innovation Capability, Market Orientation And Branding . Commercium : Journal of Business and Management, [S. l.], v. 2, n. 2, p. 121–138, 2024. DOI: 10.61978/commercium.v2i2.218. Disponível em: https://journal.idscipub.com/index.php/commercium/article/view/218. Acesso em: 7 nov. 2025.